An aviation photographer at Dubai International has recently spotted a new Emirates tail logo and speculations rise if the airline will introduce a new livery.
And as of today, Emirates revealed the new signature livery to the public with details.
Emirates Formally Revealed Its Newest Livery
As of today, and for the first time in 24 years, Emirates has unveiled a new livery. Let us go over what has changed with the new logo and designs.
In the livery’s latest design:
- The UAE flag on the Emirates tailfin is much more dynamic and flowing with a 3D effect
- The wingtips have been painted red with the Emirates logo in white Arabic calligraphy
- UAE flag colors are painted on the wingtips facing the fuselage
- The signature gold “Emirates” lettering across the main body in English and Arabic is bolder, and 32.5% larger
- On the aircraft belly, Emirates has retained its iconic red branding
- The website URL “Emirates.com” has been dropped from the design




The new livery will be gradually applied across the rest of the existing Emirates fleet with 24 aircraft, including 17 B777s by the end of 2023. All new Emirates aircraft, from the first Airbus A350 entering the fleet in August 2024 will also be delivered in this new livery.
Emirates also announced the schedule for the first aircraft with the new livery: The A6-EOE will be flying to Munich tomorrow, March 17, 2023, as flight EK51.
First Time In 24 Years Emirates Has Changed Its Tail Logo
Emirates retouched the tail logo for the first time in 24 years since 1999. This is the third iteration of Emirates’ official aircraft brand colors. The original livery was unveiled with the airline’s launch in 1985 and had its first refresh 14 years later on Emirates’ first B777-300 at the 1999 Dubai Airshow.

Emirates New Livery Looks Like Aeroflot
Whether it is coincident or not, the new painting significantly resembles Aeroflot’s tail painting. The Russian carrier has a fluttering flag painted on its fleet’s tail.
Summary
Emirates just unveiled its new livery this afternoon. This new livery design is the first time in 24 years since 1999 and the third iteration. The new livery will be applied across the rest of the existing fleet of 24 aircraft, including Boeing B777s by the end of this year.